Meet Benici's Chief Creative Officer

In the past few months, we found ourselves testing some of the most luxurious wools in the World, discovering the finest cottons, and even interviewing some of the most skilled craftsmen in Italy. 

These months of endless search have taught us that finding the perfect product is a challenging exercise that requires a lot of team work and dedication.

This is why we are incredibly excited to announce that a new member will be added to the Benici family: Parth Bhatt will be joining our team as the newly appointed Chief Creative Officer. 

Parth is an incredibly talented individual who has already contributed to driving great change and improvement within our company. Not only is he the person responsible for giving Benici a new brand identity, he has also distinguished himself as a person with the perfect balance between creativity, business acumen, and a passion for great products. He is humble, clever, a master of the digital arts, and most of all a friend that will never stop inspiring us.

We are extremely grateful as we welcome Parth Bhatt to the team, and we look forward to this incredible journey ahead of us.

“Benici, bringing made in Italy right to your doorstep”


Jad Azar
Jad Azar

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